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The International Snowboard Federation was founded in 1989 in Vancouver by 120 riders form 5 nations. The ISF philosophy was: "race hard, maybe earn a few bucks, then party afterward". The goal was to be a free-spirited, rider-orientated association that lead snowboarding to become an Olympic sport. One of the riders was three fold world champion Terje Håkonsen, who is honored by Casio with several G-Shock models. 

In 1998 Snowboarding became an Olympic sport at the Winter Games in Japan. The I.O.C. pointed the rival organization FIS as the organizing party. According to the ISF this was a "burocratic stuffy organization".  When top riders, like Terje Håkonsen and sponsors were pulling back, the ISF stopped activities in 2002. It was the end of an "not just a sports federation, but a lifestyle/peace movement and philosophy".*

 

 

A little Engrish on the box.

 

     

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

*Source: natives.co.uk